Built for Shopify & D2C brands

Know your real profit.
Not just your revenue.

Connect Shopify, Meta Ads, shipping, and product costs to understand exactly how much profit your brand makes from every order, product, campaign, and channel.

Book a Demo View Dashboard

See how SuperProfit uncovers the actual profit behind every order, product, and campaign.

Connects withSMSRRG

+₹38,420 profit today

18.8% net margin

Profit Overview

Live

Good morning, ArjunHere’s how your business is performing.

Last 30 days

Net Revenue₹12,84,320+12.4% vs last period

Net Profit₹2,41,680+8.7% vs last period

Profit Margin18.8%+1.2% vs last period

Ad Spend₹3,18,420+14.1% vs last period

RTO Loss₹74,560−6.8% vs last period

Blended ROAS4.03+0.32 vs last period

Revenue vs profitDaily performance

Revenue Profit

Profit breakdown% of net revenue

18.8%Net margin

ProfitCOGSAdsLogistics

Profit insight Retargeting delivered your highest margin this week at 24.6%.

Everything affecting your profit, finally in one place.

SShopifyMMetaSRShiprocketRRazorpayGGoogle AdsNNimbusPost

The hidden margin problem

Your revenue dashboard is not telling you the full story.

Selling more doesn’t always mean earning more. SuperProfit connects the costs your current dashboards leave out.

Revenue is not profit

Shopify shows how much you sold, but not how much money remains after every cost.

ROAS can be misleading

A campaign can look profitable in Meta while RTO, shipping, and product costs erase the margin.

Costs live everywhere

Courier charges, refunds, fees, COGS, and marketing spend are scattered across different tools.

Profitability command center

One dashboard for your complete P&L

SuperProfit combines commerce, advertising, logistics, and operating costs into a single source of truth.

Profit Overview

Live

Good morning, ArjunHere’s how your business is performing.

Last 30 days

Net Revenue₹12,84,320+12.4% vs last period

Net Profit₹2,41,680+8.7% vs last period

Profit Margin18.8%+1.2% vs last period

Ad Spend₹3,18,420+14.1% vs last period

RTO Loss₹74,560−6.8% vs last period

Blended ROAS4.03+0.32 vs last period

Revenue vs profitDaily performance

Revenue Profit

Profit breakdown% of net revenue

18.8%Net margin

ProfitCOGSAdsLogistics

Profit insight Retargeting delivered your highest margin this week at 24.6%.

Real-time profitability

Order-level P&L

Product & campaign margins

Delivered & realised profit

Actual profit tracking

See what you actually earned

Track gross revenue, net revenue, COGS, shipping, RTO, payment charges, ad spend, refunds, and fixed expenses—all in one dependable view.

Fully landed cost per order
Delivered and realised revenue
Custom operating expenses

Schedule a Demo

Profit waterfallAugust 2026

This month

Gross revenue₹12.84L

COGS−₹3.91L

Ad spend−₹3.18L

Shipping & RTO−₹1.62L

Fees & expenses−₹1.71L

Net profit₹2.42L

Campaign profitability

Go beyond Meta ROAS

Compare platform-reported performance with actual Shopify revenue, delivered orders, logistics costs, and final profit.

ROAS is a signal. Profit is the outcome.See which campaigns create cash—not just conversions.

Book a Demo

Campaign profitabilityLast 30 days

Campaign	Spend	Revenue	Delivered	RTO rate	Actual profit
Bestseller Scaling	₹92,400	₹4,18,600	₹3,62,200	11.2%	₹74,820
Retargeting – 30 Days	₹38,100	₹2,09,500	₹1,93,100	6.4%	₹52,640
New Creative Test	₹51,800	₹1,44,200	₹1,06,400	18.9%	₹4,720
COD Expansion	₹68,200	₹2,31,900	₹1,38,700	31.6%	−₹12,840

Product profitability

Know which products make money

Analyse revenue, COGS, ad allocation, delivery rate, refunds, shipping, and contribution profit for every product and variant.

Variant-level unit economics
Profit per delivered order
Margin trends over time

Top productsRanked by contribution profit

Everyday Linen Shirt₹1,499 · 842 sold

Margin32.4%

Profit/order₹312

Delivered91%

CloudSoft Joggers₹1,899 · 614 sold

Margin27.8%

Profit/order₹264

Delivered88%

Classic Cotton Tee₹799 · 1,208 sold

Margin21.6%

Profit/order₹128

Delivered93%

Logistics intelligence

Turn logistics data into profit decisions

Identify expensive couriers, high-RTO regions, weight discrepancies, delayed COD remittances, and loss-making pincodes.

Courier comparisonCost and delivery health

ShiprocketAvg. cost ₹68

89% delivered

NimbusPostAvg. cost ₹63

86% delivered

DelhiveryAvg. cost ₹72

92% delivered

Regional profitabilityMargin by state

Maharashtra24%

Karnataka28%

Delhi NCR18%

Uttar Pradesh12%

Gujarat22%

RTO rate14.2%↓ 2.8% this month

Avg. shipping cost₹68.40↓ ₹3.20 per order

COD remittance₹4.26L₹68K pending

Order-level P&L

Understand the profit behind every order

Trace every rupee from checkout to delivery. Instantly see why an order made money—or where its margin disappeared.

Delivered orderRTO order

Order#SP-10582

Delivered

Customer paid₹699

Discount−₹100

Net revenue₹599

Product cost−₹220

Packaging−₹25

Shipping−₹72

Payment fee−₹15

Allocated ad cost−₹180

Profit on this order14.5% contribution margin₹87

Metrics that move the business

Make decisions using profit, not vanity metrics

0118.8%Net Profit Margin

What remains after every tracked cost.

02₹264Maximum Allowable CAC

Your safe acquisition ceiling at current margins.

032.27Break-even ROAS

The point where campaigns stop losing money.

04₹87Average Profit Per Order

Real contribution from each delivered order.

Daily automated profitability insights

Your data should explain itself

SuperProfit watches the relationship between sales, ads, fulfilment, and margin—then surfaces the changes that deserve your attention.

Schedule a Demo

Morning briefing4 insights found across your business

Today

Profit decreased by 18%Ad spend increased faster than delivered revenue.

COD Expansion needs attentionMeta ROAS is 3.4, but actual margin is negative.

Karnataka leads on marginMaharashtra drove more revenue; Karnataka kept more profit.

Courier mix can improveA cheaper courier is producing a higher RTO loss.

From disconnected data to clear decisions

Know your real profit in three steps

Connect your tools

Connect Shopify, Meta Ads, shipping partners, and payment gateways.

Add your costs

Set product, packaging, fixed expenses, and custom cost rules.

Track real profit

View profit by order, product, campaign, courier, geography, and date.

Integrations

Connect the tools you already use

Bring commerce, acquisition, fulfilment, and payments together—without rebuilding your workflow.

ShopifySales & advertising

Meta AdsSales & advertising

Google AdsSales & advertising

ShiprocketShipping & logistics

NimbusPostShipping & logistics

DelhiveryShipping & logistics

RazorpayPayments

PayUPayments

CashfreePayments

Zoho BooksAccounting

More integrationsComing soon

Simple annual plans

Invest in clearer, more profitable growth

Choose a plan based on monthly order volume. All plans are billed annually and include a guided product demo.

Starter

₹999/month

Billed annually at ₹11,988

Perfect for growing Shopify brands.

Book a Demo

What’s included

Up to 500 monthly orders
Shopify Integration
Meta Ads Integration
Product Cost Management
Profit Dashboard
Product Profitability
Email Support

Clarity that changes how brands grow

“

“SuperProfit revealed that our highest-revenue campaign was actually our least profitable after RTO and shipping.”

AMAnanya MehtaFounder, Pattrn House

“

“We finally have one number the growth, finance, and operations teams can all trust.”

RKRohan KapoorCOO, North & Loom

“

“The order-level P&L helped us fix pricing and courier allocation in the same week.”

MSMeera ShahGrowth Lead, Kindred Goods

Customer stories shown are illustrative examples.

FAQ

Questions, answered.

Everything you need to know before seeing SuperProfit in action.

Talk to Sales

SuperProfit combines net sales with product costs, ad spend, shipping, RTO, payment fees, refunds, discounts, packaging, and custom expenses to calculate contribution and net profit.

Profit clarity starts here

Ready to understand your real profitability?

Book a personalized demo to see how SuperProfit helps Shopify brands uncover hidden costs, improve margins, and make smarter growth decisions.

Book a Demo Talk to Sales

Personalized onboarding Annual plans Built for Shopify & D2C brands

Know your real profit.Not just your revenue.

Your revenue dashboard is not telling you the full story.

Revenue is not profit

ROAS can be misleading

Costs live everywhere

One dashboard for your complete P&L

See what you actually earned

Go beyond Meta ROAS

Know which products make money

Turn logistics data into profit decisions

Understand the profit behind every order

Make decisions using profit, not vanity metrics

Your data should explain itself

Know your real profit in three steps

Connect your tools

Add your costs

Track real profit

Connect the tools you already use

Invest in clearer, more profitable growth

Clarity that changes how brands grow

Questions, answered.

Ready to understand your real profitability?

Know your real profit.
Not just your revenue.